Slicing Your Way to Less Whining

No matter how much we would like to put it off the inevitable is just around the corner – the holidays.  As business owners and marketing directors it is often your responsibility to purchase the seasonal gifts for people within your organization and also for customers and potential clients outside your office.  One of the most popular items in the last few years continues to evolve and we are now seeing retail quality wine sets available in the corporate market.

The Leeds Milano Wine Set is more than just a basic wine package and includes a manual opener along with an attractive and easy to use case.  What we like about this particular item is the price point and the fact that it is all inclusive.  The Leeds Cabernet Wine Set has the key wine opener and also a foil cutter but lacks a stopper.  The removal of the stopper does however bring it in at a fantastic price point and the tone on metal appearance of the opener is appealing.  Like most of these items the decoration is placed on the package and not the individual item.  Even in the sets that include multiple pieces you would rarely want to decorate the individual pieces as the cost is prohibitive and indeed few manufacturers even allow for it.   For those looking for the simple the Executive Collection Wine Stopper Set is your basic two wine stopper set with cherry case.  Again though the decoration is placed on the outside of the box and that is a consideration when branding as it is possible the box will eventually be left behind.  Also consider your market when introducing this type of item as they won’t appeal to everyone particularly those that cater to the young such as colleges or universities.   Please be aware that most wine sets including a foil cutter that can be dangerous in the wrong hands.  As of this writing there are no child friendly wine sets and it may be some time before we see them arrive in the promo industry.

As we talked about earlier about increasing your visibility with USB there is a unique opportunity during the holidays to do the same.  Careful selection and consideration of your holiday gifts can create goodwill among your employees and existing clients as well as give you a foot in the door with potential new clients.  A well selected gift can certainly reducing the whining in your office or your home.